Tag Archives: small business

Hyperlocal sites rethink approach to local online advertising

Some publishers are remixing their local online advertising formulas to better please their small business customers. That’s the case at DavidsonNews.net in North Carolina and CTNewsJunkie in Connecticut. A report by Borrell Associates predicts local online advertising will grow to nearly $20 … Continue reading

Posted in online advertising, Revenue | Tagged , , , , , , , , , | 3 Comments

Putting on your hiring hat: Finding a good ad sales rep

Whether you are just starting out as an independent publisher or you have been at it for years, solid sustainability may still be elusive. The National Federation of Independent Business says that with any business, multiple revenue streams lead to … Continue reading

Posted in Revenue, Sales | Tagged , , , , , , , , | Comments Off on Putting on your hiring hat: Finding a good ad sales rep