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Category Archives: Marketing
Confused about Facebook Promoted Posts? You are not alone
Some online community news sites aren’t feeling the love from Facebook’s new fee-based service dubbed “Promoted Posts.” They’re feeling confusion. By now community news sites posting to their Facebook pages will have noticed a drop down tagged “promote” on their posts. … Continue reading
Posted in Social Media
Tagged Edgerank, Facebook, Google, Liz Heron, Rich Gordon, Scott Brodbeck, Twitter, Vadim Lavrusik, Wall Street Journal
1 Comment
Support Us: How to ask your news audience for money
Indie online news sites can ask their audiences for money by stating very simply: “Support Us.” ”I believe there is value in what we do and readers should pay for it,’ said David Boraks of DavidsonNews.Net and Corneliusnews.net. In … Continue reading
Posted in BlockbyBlock, CRM, Getting Started, Marketing, Memberships, Revenue, Sales
Tagged Bay Citizen, David Boraks, Kelly Gilfillan, NewHavenIndependent, PayPal, Really Simple Systems, Salesforce.com, StLouisBeacon, Sugar CRM, TexasTribune, Tracey Taylor, Zoho, Zoho Office Suite
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Indie online publishers see print premium for members
Here’s what members of BlockbyBlock indie online news publishing world had to say about the idea of publishing a print publication. Continue reading
Posted in Engagement, Marketing, Memberships, Revenue, Sustainability
Tagged business, IPad, Knight Foundation, NPR, Print on demand, Publishing, Publishing and Printing, San Diego, Voices of San Diego
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When Facebook wall is silenced, what’s a news site to do?
Nearly 38 million small businesses operate nationwide, constituting half the GDP. Don’t you think they deserve a little customer service from Facebook as it encourages them to come on board and set up pages? Virginia Citrano, editor of MyVeronaNJ, thinks so. Citrano’s … Continue reading
Posted in Marketing, Social Media
Tagged BIA/Kelsey, Craig Kanalley, Emil Protalinski, LocalYokelMedia, MyVeronaNJ, NBC News, Snopes.com, Vadim Lavrusik, Virginia Citrano, ZDNet
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Local publishers dip toes into Google+ Pages
Today, Google announced Currents, an app for use in the United States, which allows users to create their own news delivery system for mobile devices. For users on the other end — say, local news providers — Google is offering open … Continue reading
Posted in Marketing
Tagged Currents, Kate Giammarise. Hang-outs, Patrick Boylan, Rustwire, The Welles Park Bulldog
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