Category Archives: Engagement

BxB publishers united in reporting FOR vs ABOUT their communities

The secret sauce for effective local indie online news easily boils down to choosing between two words: FOR  vs. ABOUT. “Reporters elsewhere write ABOUT our communities. We write FOR our communities,” said David Boraks, Publisher of, at the close of … Continue reading

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Impact counts for hyperlocal news, but how to count it?

What is the impact of journalism? Newsrooms and journalism think tanks — big and small — are looking for answers. Why? Embedded within the answers is a better understanding of newsrooms’ added value and a value proposition for sustaining newsrooms – for-profit, NPO and hybrids. Continue reading

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Indie online publishers see print premium for members

Here’s what members of BlockbyBlock indie online news publishing world had to say about the idea of publishing a print publication. Continue reading

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Publishers mastering the art of online conversation

By Sally Duros Indie online publishers are mastering the art of online conversation. “We don’t treat social media as a means to just push out headlines,” said Emily Lowrey, Founder and CEO of Magic City Post in Birmingham, Al.  “We will … Continue reading

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JA Forum on revenue and collaboration: seasoned perspective illuminates possibility

Impact, depth, and revenue. All are clearly potential benefits of collaboration in journalism. Tuesday on the Journalism Accelerator / CollabSpace conversation on collaboration and revenue we dug into how, when and why to collaborate. Michael Stoll of San Francisco Public … Continue reading

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Indie pubs twist arms of municipalities with SeeClickFix

SeeClickFix might be a bit subversive but in a good natured way. “I get the feed of all the (Oakland) reports, and I laugh hysterically,” said Susan Mernit, Publisher  of  Oakland Local, CA. “I can see the ID’s of who … Continue reading

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