Author Archives: Sally Duros

Crowdfunding attracts the hyperlocal news crowd

Hyperlocal news publishers are increasingly asking their audiences to partner with them and crowdfund special projects using Kickstarter, IndieGogo, Spot.us and Razoo campaigns. Here’s what publishers have to say about crowdfunding.
Continue reading

Posted in Crowdfunding, Revenue, Uncategorized | Tagged , , , , , , , , , , | 1 Comment

Hyperlocal sites rethink approach to local online advertising

Some publishers are remixing their local online advertising formulas to better please their small business customers. That’s the case at DavidsonNews.net in North Carolina and CTNewsJunkie in Connecticut. A report by Borrell Associates predicts local online advertising will grow to nearly $20 … Continue reading

Posted in online advertising, Revenue | Tagged , , , , , , , , , | 3 Comments

Impact counts for hyperlocal news, but how to count it?

What is the impact of journalism? Newsrooms and journalism think tanks — big and small — are looking for answers. Why? Embedded within the answers is a better understanding of newsrooms’ added value and a value proposition for sustaining newsrooms – for-profit, NPO and hybrids. Continue reading

Posted in Engagement, Impact | Tagged , , , , , , , , , , | Comments Off on Impact counts for hyperlocal news, but how to count it?

Knight Lab seeks feedback on Local Angle’s use in local news

The Knight News Innovation Lab wants innovative editors and reporters to tell them how to develop its new tool for local news, Local Angle. The Lab is seeking feedback from the community to refine its next iteration. “This is something in … Continue reading

Posted in Local News Tools | Tagged , , , , , , , | Comments Off on Knight Lab seeks feedback on Local Angle’s use in local news

Can Google Author / journalism SEO fuel stronger community news?

On the BlockbyBlock Facebook page, I asked independent online news publishers about the role of SEO, search engine optimization, on their hyperlocal news sites. Here’s what they said about SEO Continue reading

Posted in SEO | Tagged , , , , , , , , , , , | 2 Comments

Is writing the new superpower? Make it so with Google Authorship!

Will Google Authorship guarantee prosperity for online journalism? Nope. But it could significantly change the nature of the SEO game by connecting credible authors with their work, strengthening our chances. No more faux Blockshopper type headlines. I like that. At TechWeek Chicago 2012, … Continue reading

Posted in Google News, SEO | Tagged , , , , , , , , , , | 1 Comment

20 community news publishers will get Knight training

Twenty community news publishers challenged by the business aspects of running their news sites will receive expert coaching through the Community Journalism Executive Training (CJET) program, a joint effort of The Patterson Foundation and the Investigative News Network, with $100,000 … Continue reading

Posted in BlockbyBlock, Entrepreneurship, Operations | Tagged , , , , , , , | Comments Off on 20 community news publishers will get Knight training

Indie online publishers see print premium for members

Here’s what members of BlockbyBlock indie online news publishing world had to say about the idea of publishing a print publication. Continue reading

Posted in Engagement, Marketing, Memberships, Revenue, Sustainability | Tagged , , , , , , , , | Comments Off on Indie online publishers see print premium for members

Storify: Sites collaborate for better reporting on Strauss Auto closing

Using Storify, an online curation tool, that lets the editor/reporter search selected social networks by keyword or hash, BlockbyBlock took a look at the hyperlocal collaborative scoop between Sheepsheadbites.com and CliffviewPilot.com when local business Strauss Auto closed, leaving an estimated 700 people unemployed. WordPress now has … Continue reading

Posted in Partnerships, Plugins, WordPress | Tagged , , , , , , , , , | Comments Off on Storify: Sites collaborate for better reporting on Strauss Auto closing

Journalism interns improve coverage, deepen community connections at indie sites

Journalism interns are providing great coverage for NatomasBuzz.com and MyEdmondsnews.com, publishers said. But better yet,  the interns also deeply connect the news sites with their communities. For NatomasBuzz.com, a neighborhood in Sacramento, CA., the internship partnership started in January 2011, when … Continue reading

Posted in Operations, Partnerships, Uncategorized | Tagged , , , , , | Comments Off on Journalism interns improve coverage, deepen community connections at indie sites