How Knight Lab’s Local Circle could lead to ad revenue

Posted on October 22, 2012 by Sally Duros

Rich Gordon, Knight News Innovation lab

United we stand, divided we fall? Indie news publishers continue to explore what ad sharing could look like. NU’s Knight Innovation Lab’s Rich Gordon discusses an idea called Local Circle that could be relevant.

This entry was posted in Advertising networks, BlockbyBlock, online advertising, Revenue and tagged Andria Krewson, Doug Hardy, J-Lab, Jan Schaffer, Knight News Innovation Lab, Networked Journalism, Northwestern University, Rich Gordon. Bookmark the permalink.

One Response to How Knight Lab’s Local Circle could lead to ad revenue

Kenny Katzgrau says:

October 23, 2012 at 1:06 am

I’d definitely encourage any publishers seriously interested in these ideas to email me (kenny@broadstreetads.com). Some of my comments in the original FB conversation were left out, but my company Broadstreet (which many of you know from Block by Block) is driving to be the “platform” I was talking about. About 40 local publishers in the US are successfully using us now.